Digital Festival 2017 / Mark Purdy

Mark J. Purdy is a managing director and chief economist at Accenture Research. His research examines issues at the intersection of macroeconomics and business, such as globalization, international competitiveness, economic growth and jobs. Recent projects have focused on Chinese productivity, emerging-market geographic strategy, inclusive economic growth and the economic impact of new technologies such as the Internet of Things. He is one of the co-authors of Accenture’s recent study on the internet of things, “The Growth Game Changer,” launched at the WorldEconomic Forum Annual Meeting in January 2015. He is a member of the EuropeanGovernment-Business Relations Council.Purdy has published widely in tier-1 media and specialized publications such asStrategy & Leadership, Rotman Management, Business Economics, ThunderbirdInternational Review of Business, the European Business Review, HBR Online,Stanford Social Innovation Review, Fortune, The Global Economy Journal and TheAmerican Journal of Tropical Medicine and Disease.Before joining Accenture, he was an economic advisor at the U.K. CompetitionCommission, the Consumers’ Association and Ireland’s National Economic andSocial Council. He has a Bachelor’s and a master’s degree in economics fromTrinity College, Dublin.